Creator Connections campaigns
Product selection, commission rate, budget cap and campaign length set up in the client’s Seller Central, then monitored and adjusted on sales per creator, not on clicks.
White-label for agencies · Amazon influencer marketingWhite-label Amazon influencer marketing
White-label Amazon influencer marketing
and Creator Connections for agencies
CommerceKind runs Amazon influencer and creator marketing for agencies’ clients, under your agency’s brand. Our in-house team sets up and manages Amazon Creator Connections campaigns, recruits Amazon influencers and publishers, gets creator video onto product detail pages, and sends traffic from TikTok, Instagram and YouTube creators to Amazon with Amazon Attribution tags, so every placement is measured in sales, not views, and eligible sales can earn the Brand Referral Bonus. We sign an NDA and non-solicit first, work through permissions your client controls, and report in your logo. Your clients only ever see your agency.
Book a strategy call ★ Trustpilot 4.4/5 · $100M+ revenue for client brands · 60+ brands managedAt a glance
- Who it’s for
Marketing, social, influencer and Amazon agencies whose clients want creators selling on Amazon, without building an Amazon creator team. - How we work
NDA and non-solicit first, then Creator Connections, creator outreach and Attribution tracking in the client’s accounts, with reports under your logo. - Proof
$100M+ client revenue · 10K+ creator network · Official TikTok Shop Partner
What our white-label Amazon influencer marketing service covers
Active creator recruitment
Amazon influencers, storefront curators, publishers and video reviewers in the client’s category, vetted on content quality and sales history and invited into the campaign, plus creators from our 10K+ network.
Shoppable video on the listing
Creator videos that review and demonstrate the product, placed where Amazon allows on the detail page and in search, so shoppers see real use at the moment they decide.
Off-Amazon creator traffic
TikTok, Instagram and YouTube creators sending shoppers to Amazon, with an Amazon Attribution tag on every link so sales, add-to-carts and new-to-brand customers are tracked per creator.
Brand Referral Bonus and margin
Attribution set up so eligible off-Amazon sales can earn Amazon’s Brand Referral Bonus, and commissions, samples and bonuses checked against each product’s margin before we scale.
White-label creator reports
Creators recruited, content live, attributed sales, commission paid, ranking movement and next month’s plan, reported monthly under your agency’s logo.
Which Amazon creator channel fits which goal
| What it does | What we check first | |
|---|---|---|
| Creator Connections | Pays creators a bonus commission on sales of the products you choose, inside Amazon | Brand Registry, commission rate against margin, budget cap, campaign length |
| Amazon Influencer Program and shoppable video | Puts creator reviews and demos on and around the detail page | Video quality, claims, which ASINs need trust most |
| Off-Amazon creators (TikTok, Instagram, YouTube) | Brings new shoppers from social to the listing | Attribution tags, landing ASIN, stock, conversion rate |
| Amazon Live | Live demos and Q&A with a buy button | Host fit, offer, timing around deals |
| Amazon Attribution and Brand Referral Bonus | Measures off-Amazon traffic and can return a bonus on eligible sales | Brand Registry status, marketplace eligibility, tag set-up |
How a white-label Amazon influencer engagement runs
01
Partner call and NDA
We learn how your agency sells and reports, sign an NDA and non-solicit, and agree who approves creators and commission rates.
02
Audit and creator plan
For each client we review catalog, margins, reviews and existing creator activity, then send a white-labeled plan: products, channels, commission and targets.
03
Launch
Creator Connections campaigns go live, creators are recruited and sampled, Attribution tags are built for every off-Amazon link, and video starts reaching listings.
04
Optimize and report
We keep the creators who sell, cut those who don’t, adjust commissions and report monthly under your logo.
$100M+
revenue generated for client brands
60+
brands managed in-house
$3M+
monthly ad spend managed
4.4/5
on Trustpilot (13 reviews)
What white-label Amazon influencer marketing means
Clients now ask agencies for creators on Amazon, not only on TikTok. White-label Amazon influencer marketing means a partner team runs Creator Connections, influencer outreach, listing video and creator traffic inside each client’s own accounts, while your agency stays the name the client sees. CommerceKind does this with the same in-house team that runs our white-label Amazon account management and white-label TikTok Shop affiliate management, so creators, listings, ads and stock are planned together.
Amazon Creator Connections, run properly
Creator Connections lets a brand offer Amazon creators a bonus commission, on top of their standard Amazon Associates commission, on qualifying sales of chosen products. It sits in Seller Central under Advertising. Amazon’s brand guide sets requirements such as Brand Registry, an eligible advertising account, a minimum commission rate, a budget cap and a campaign length; at the time of writing the minimum commission is 10% and campaigns run from 30 days up to a year. Amazon changes these terms, so we check the current rules for every campaign. Commission is only paid on shipped, non-returned sales attributed to a creator, which makes it a performance channel, but a campaign that just sits there attracts few good creators. We recruit actively, brief creators on what makes the product worth buying, and judge each one on attributed sales.
Off-Amazon creator traffic, measured with Amazon Attribution
Creators on TikTok, Instagram and YouTube can send shoppers to Amazon, but without tracking nobody knows which ones sell. Amazon Attribution is Amazon’s free measurement tool for non-Amazon traffic, available to brand-registered sellers, vendors and agencies in marketplaces including the US, Canada, the UK, Germany, France, Italy and Spain. We create an Attribution tag for every creator and channel, so each link reports clicks, detail page views, add-to-carts, purchases and new-to-brand customers. For eligible brand-registered sellers, Amazon’s Brand Referral Bonus can then return a credit on attributed off-Amazon sales, which Amazon says averages 10% of those sales. We set it up, check enrollment and include the bonus in each client’s creator report.
Video on the listing, where shoppers decide
Shoppers trust a real person using the product more than another brand image. Creator reviews and demos that reach the detail page and search results answer the questions buyers have and can lift conversion on hero ASINs. We source videos made for that placement, keep claims accurate for regulated categories such as supplements, beauty and baby, and pair the best ones with white-label Sponsored Brands video ads. For brands launching new products, creators sit inside our white-label Amazon product launch plan.
Creators on Amazon and TikTok Shop together
Many products are found on TikTok and bought on Amazon. Because we run TikTok Shop as an Official TikTok Shop Partner with a 10K+ creator network, we can brief one group of creators for both channels and track each one: TikTok Shop sales in Seller Center, Amazon sales through Attribution. Our creator engine is the one behind our TikTok Shop results: in one US shop we manage, monthly GMV grew from $77,291.82 to $117,431.22 (+51.9%), see the US TikTok Shop case study, and in one UK shop GMV grew from £256.34 to £297,128.04 (same Apr 12 to May 10 window, before vs after), see the UK TikTok Shop case study. Results depend on product, margin and category, and we share an Amazon creator plan for each client after reviewing the account.
Every Amazon marketplace
We run Amazon for clients in the US, Canada, Mexico, the UK, Europe and other marketplaces. Creator Connections and the Brand Referral Bonus are not available everywhere or for every account, so where a program isn’t open we use direct creator deals with Attribution tracking instead. Brand owners who want this directly can see our Amazon influencer marketing agency page.
How to choose a white-label partner
Before you hand a partner a client, ask six questions. Is the team in-house or freelance? Will they sign an NDA and a non-solicit? Do reports and audits go out under your brand? Do they work in your Slack or project tool? Is access granted through platform permissions rather than shared passwords? And can you start with one client without a long contract? We answer yes to every one: our team is in-house, we work in your Slack or ClickUp, and every report and audit carries your logo. See how to choose the best white-label Amazon agency for a fuller checklist.
Why agencies choose CommerceKind
CommerceKind has helped generate $100M+ in revenue for client brands, manages 60+ brands in-house and $3M+ in monthly ad spend, is an Official TikTok Shop Partner with a 10K+ creator network, and is rated 4.4/5 on Trustpilot from 13 reviews.
White-label Amazon account management White-label Amazon video ads White-label Amazon product launch White-label TikTok Shop affiliate management White-label Amazon reporting For agencies Agency partnership program White-label Amazon PPC How to choose a white-label Amazon agency Contact us Amazon influencer marketing for brands
Brands that work with us
A few of the 60+ brands CommerceKind works with.
Verified Client Case Studies · Real Dashboards
See the numbers behind our client turnarounds.
Every case study below comes directly from unedited Seller Central, Amazon Ads, Search Query Performance, Sellerboard, TikTok Shop, and Walmart Connect dashboards.
+102% Ad Sales · −53% ACOSPrivate Label · Full Account Turnaround
Listing-first PPC turnaround: sales doubled, ACOS cut in half
Redesigned the main image for click-through, rewrote listing copy and A+ Content to convert, then rebuilt Sponsored Products and daily bid management.
Ad Sales$14,304 → $28,911+102%
Orders798 → 1,646+106%
ROAS3.99 → 8.48+112%
ACOS25.08% → 11.79%−53%
+117% Ad Sales · −29% ACOSPrivate Label · PPC Scale & Efficiency
Scaling PPC without ACOS spikes: 117% more revenue at lower ACOS
Rebuilt campaign hierarchy and segmentation with disciplined bid rules and A+ Content so 54% more ad spend produced 117% more ad revenue.
Ad Sales$19,680 → $42,712+117%
ACOS34.03% → 24.10%−29%
ROAS2.94 → 4.15+41%
Ad Spend$6,697 → $10,294+54%
+126% Ad Sales · −40% ACOSPrivate Label · 30-Day Turnaround
One-month PPC turnaround: sales up 126%, ACOS nearly halved
Tightened listing copy and imagery in week one, cut wasted spend across unprofitable targets, and set SKU-level ACOS goals with daily bid adjustments.
Ad Sales$15,170 → $34,257+126%
Orders553 → 1,233+123%
ROAS3.62 → 6.01+66%
ACOS27.64% → 16.65%−40%
+144% Ad Sales · +141% OrdersHealth & Wellness · Rapid Volume Scale
Health & wellness brand: 2.4× sales volume while holding ROAS steady
Mapped untapped high-intent keyword pockets and expanded placement coverage while upgrading creative so sales jumped from $38K to $93K at stable ROAS.
Ad Sales$38,207 → $93,266+144%
Orders1,545 → 3,719+141%
ROAS2.55 → 2.60Held
ACOS39.19% → 38.48%Held
+118% Click Share · +106% ClicksHealth & Wellness · SQP & CTR Growth
Keyword click share more than doubled in a declining search market
Diagnosed Search Query Performance funnel drop-off and redesigned the main image around the core buyer need—doubling click share even as market volume dipped.
Keyword Clicks34 → 70+106%
Click Share0.85% → 1.85%+118%
Impressions4,353 → 6,635+52%
Imp. Share2.53% → 4.08%+61%
~$97K → ~$160K MonthlyMulti-Category · Full Account Management
Multi-product store: broke a multi-quarter plateau to hit a record month
Sequenced listing conversion upgrades, A+ Content across hero SKUs, and structured PPC review cycles—compounding from ~$97K to ~$160K in monthly revenue.
Monthly Rev.~$97K → ~$160K+65%
Perf. Index~$128K → ~$190K+49%
Timeline7 monthsJun → Jan
OutcomeAll-Time HighRecord
+906% Purchases · 9.62% ShareBaby Supplements · Keyword Dominance
Baby supplement brand: 10× keyword purchases on #1 category term
Combined SQP search-funnel analysis, buyer-language listing SEO, main image CTR work, and exact-match ranking campaigns to capture 9.62% purchase share.
Weekly Orders16 → 161+906%
Purchase Share1.17% → 9.62%+723%
Keyword Clicks95 → 516+443%
Click Share2.71% → 6.81%+151%
+$87K Net Profit · −30.6% Ad CostLarge Catalog · Profitability Turnaround
Large-scale catalog seller: +$87K net profit turnaround in one quarter
Audited SKU-level contribution margins in Sellerboard, eliminated $34K in low-margin ad waste, and reversed YoY profit trend from −31.4% to +12.5%.
Net Profit$698K → $785K+$87K
YoY Trend−31.4% → +12.5%+43.9pp
Ad Spend$111K → $77K−30.6%
Ad Savings$34,024 saved1 Qtr
£256 → £297,128 GMV · 11,827 OrdersTikTok Shop · Creator-Led Growth
TikTok Shop (GBP): from £256 to £297,128 GMV driven by affiliate creators
Built an affiliate recruitment, seeding, Discord community, and brief engine from scratch—generating £197,522 in creator-attributed GMV and 11,827 orders.
Shop GMV£256 → £297,128Window
Orders11,827In Window
Creator GMV£243 → £197,522Creators
Hero SKU£71 → £145,065Top Item
+51.9% Shop GMV · +67% OrdersTikTok Shop US · GMV & Creator Scale
TikTok Shop (US): +51.9% GMV growth in two months by widening creator base
Broke through creator concentration plateau by expanding publishing affiliates from 503 to 556 and scaling GMV Max ads behind top-converting videos.
Shop GMV$77.3K → $117.4K+51.9%
OrdersFeb → Apr+67.0%
Creator GMV$48.7K → $70.3K+44.3%
Active Sellers120 → 133+13
$1.27K → $21.6K Sales · 2.72 ROASWalmart Marketplace · Channel Expansion
Walmart Marketplace: from $1,271 to $21,646 in monthly sales & Pro Seller
Rebuilt Walmart listing quality scores from Poor to Good, cleaned up catalog structure, and scaled Walmart Connect Sponsored Search to 2.72× ROAS.
Monthly GMV$1.27K → $16,855Oct → Mar
Apr Sales$13.3K → $21,646870 Units
Ad ROAS$1.80 → $2.72+51%
Listing Score57% → 67%Pro Seller
Original Client Reviews · Unedited
Every written review from our Trustpilot page.
Read all 12 original written client reviews verbatim—linked directly to Trustpilot so you can verify every single one.
Frequently asked questions
What is white-label Amazon influencer marketing?
It is Amazon creator and influencer work for an agency’s clients, run by a partner team under the agency’s brand. CommerceKind manages Creator Connections campaigns, recruits Amazon influencers and publishers, gets creator video onto listings, tracks off-Amazon creator traffic with Amazon Attribution and reports results under your logo.
Can you manage Amazon Creator Connections for our agency’s clients?
Yes. We choose the products, set the commission rate, budget cap and campaign length in the client’s Seller Central, actively recruit and vet creators, and judge each creator on attributed sales, all under your agency’s brand. Creator Connections needs Brand Registry and an eligible advertising account; we check eligibility first.
What are the requirements for Amazon Creator Connections?
Amazon’s brand guide requires Brand Registry and an eligible Amazon advertising account, and sets a minimum commission rate, a budget cap and a campaign length. At the time of writing the minimum commission is 10% and campaigns run from 30 days to a year. Amazon changes these terms, so we confirm them in Seller Central for each campaign.
How do you track influencer sales that happen on Amazon?
Inside Amazon, Creator Connections reports sales per creator. For creators on TikTok, Instagram or YouTube we build an Amazon Attribution tag for every creator link, which reports clicks, detail page views, add-to-carts, purchases and new-to-brand customers.
What is the Amazon Brand Referral Bonus?
It is a credit Amazon gives eligible brand-registered sellers on sales that come from off-Amazon traffic tracked with Amazon Attribution. Amazon says it averages 10% of those sales. We set up the tags, check enrollment and show the bonus in the client’s report.
Do you also run TikTok Shop creators for our clients?
Yes. As an Official TikTok Shop Partner with a 10K+ creator network we run TikTok Shop affiliate programs under your brand too, and can brief the same creators for TikTok Shop and Amazon.
Do you run Amazon influencer campaigns outside the US?
Yes. We manage Amazon in the US, Canada, Mexico, the UK, Europe and other marketplaces. Where Creator Connections or the Brand Referral Bonus isn’t available, we use direct creator deals tracked with Amazon Attribution.
Will you ever contact or pitch my clients?
No. We sign an NDA before you share any client details and a non-solicit agreement, and we never approach, contact or market to your clients. You own the relationship.
Do you need my client’s login or password?
No. Access is granted through the platform’s own user-permission tools, which your client controls and can remove at any time. We never ask for shared passwords.
Can my agency start with just one client?
Yes. Most partners start with one client account to see how we work. There is no lock-in, and you add clients when you’re ready.
What proof can CommerceKind share?
CommerceKind has helped generate $100M+ in revenue for client brands, manages 60+ brands in-house and $3M+ in monthly ad spend, is an Official TikTok Shop Partner with a 10K+ creator network, and is rated 4.4/5 on Trustpilot from 13 reviews.
Clients asking for
creators on Amazon?
Book a free partner call. We’ll review one client’s catalog and send a white-labeled Amazon creator plan, under NDA.
Book a strategy call